Unified API
Unified Marketing Automation API
One standardized interface to read and write marketing automation data across every provider. 12 unified resources, 15 supported integrations, zero provider-specific code.
Unified resources
Supported integrations
Real-time, no data storage
Data Model
Marketing Automation resources
Every resource is normalized across providers. Use the same schema whether your customer is on ActiveCampaign or Beehiiv.
Actions
The action represent an action executed within an automation.
Automations
The automation represents workflow or custom event in the remote system.
Campaigns
The campaign represent a campaign in the remote system.
Contacts
The contact represent a contact in the remote system.
Events
The event represent an event in the remote system.
Lists
The list represent a list of contacts in the remote system.
Messages
The message represent a message in the remote system.
Segments
Represents a segment of contacts in the remote system.
Tags
The tags on a contact in the remote system.
Templates
The template represent a template for marketing asset in the remote system.
Users
The user represent a user in the remote system.
Workspaces
The workspace represent a workspace in the remote system.
Integrations
15 integrations, one API
Connect to any of these providers through the Unified Marketing Automation API. Same resources, same schema, same code.
How It Works
From zero to integrated
Go live with the Unified Marketing Automation API in under an hour. No boilerplate, no maintenance burden.
Connect your customer’s account
Use Truto’s pre-built auth flows to connect any marketing automation provider. OAuth, API keys, and custom auth — all handled.
Query the unified API
Read and write data through a single, normalized REST API. Same endpoints, same schema, regardless of the underlying provider.
Customize with JSONata
Need a field the unified model doesn’t cover? Extend the schema with declarative JSONata mappings — no code deploys, no waiting on us.
From the Blog
Marketing Automation integration guides
Deep dives, architecture guides, and practical tutorials for building marketing automation integrations.
Unified Marketing Automation API
Start building with the Unified Marketing Automation API
15 integrations. 12 unified resources. Zero provider-specific code. Ship marketing automation integrations in hours, not months.
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