--- title: Leadsquared API Integration on Truto slug: leadsquared category: Marketing Automation canonical: "https://truto.one/integrations/detail/leadsquared/" --- # Leadsquared API Integration on Truto **Category:** Marketing Automation **Status:** Beta ## Unified APIs ### Unified User Directory API - **Groups** — Groups are a collection of users in the source application. In some applications, they might also be called Teams. - **Roles** — The Role object represents a role of a User. - **Users** — The User object represents a User. ## How it works 1. **Link your customer's Leadsquared account.** Use Truto's frontend SDK; we handle every OAuth and API key flow so you don't need to create the OAuth app. 2. **Authentication is automatic.** Truto refreshes tokens, stores credentials securely, and injects them into every API request. 3. **Call Truto's API to reach Leadsquared.** The Proxy API is a 1-to-1 mapping of the Leadsquared API. 4. **Get a unified response format.** Every response uses a single shape, with cursor-based pagination and data in the `result` field. ## Use cases - **Sync agent teams and hierarchies for sales performance tools** — Sales commission, gamification, or analytics SaaS companies can pull LeadSquared Users, Groups, and Roles via Truto's Unified User Directory API to mirror team structures — enabling accurate leaderboard hierarchies and commission calculations without manual CSV imports. - **Map call center queues to LeadSquared routing engines** — Cloud telephony and dialer platforms need to know which agents exist, what roles they hold, and which groups they belong to in LeadSquared so they can correctly assign and route calls. Truto provides a standardized way to read this organizational data without handling LeadSquared's API auth and pagination directly. - **Provision and audit user access from identity governance platforms** — IT security and identity management SaaS companies can offer LeadSquared as a connected app, letting admins audit who has access, what roles are assigned, and which groups users belong to — critical for compliance in regulated industries like BFSI and healthcare. - **Automate onboarding and offboarding of sales reps** — HR and workforce management platforms can sync employee data with LeadSquared's user directory to ensure new reps are visible to routing rules on day one and deactivated reps stop receiving leads immediately, preventing SLA breaches from unactioned assignments. ## What you can build - **Real-time team hierarchy sync** — Automatically import LeadSquared Groups, Roles, and Users into your product to reflect accurate org structures for reporting, permissions, or territory management. - **Agent availability dashboard** — Pull the full list of LeadSquared users and their role assignments to display which agents are active and how they map to your platform's internal queues or workflows. - **Role-based access audit reports** — Generate compliance-ready reports showing every LeadSquared user, their assigned roles, and group memberships — surfaced directly inside your SaaS product. - **Automated rep onboarding workflow** — Trigger downstream setup steps in your product (seat provisioning, queue assignment, training enrollment) whenever a new user or role change is detected in LeadSquared. - **Cross-platform user directory search** — Let your end users search and browse their LeadSquared users, groups, and roles alongside other connected apps through a single unified interface powered by Truto. ## FAQs ### What Unified APIs does Truto support for LeadSquared today? Truto currently supports the Unified User Directory API for LeadSquared, which covers Users, Groups, and Roles. Additional tools and unified API categories (e.g., Leads, Activities, Opportunities) can be built on request based on your use case. ### How does authentication work for LeadSquared integrations through Truto? LeadSquared's API uses an Access Key and Secret Key pair for authentication. Truto handles credential storage, token management, and request signing so your end users simply provide their keys during the connection flow. ### Can I access LeadSquared Leads, Activities, or Opportunities through Truto? These are not available as pre-built tools or unified API resources today, but Truto builds integrations on request. If your use case requires syncing Leads, Activities, or custom objects, reach out and the Truto team can scope and deliver it. ### Does Truto handle pagination and rate limits for LeadSquared? Yes. Truto manages pagination across all API calls and respects LeadSquared's rate limits, so you don't need to implement retry logic or cursor management in your application code. ### Are LeadSquared's custom fields and object types supported? The current Unified User Directory API covers standard user, group, and role fields. Support for LeadSquared's Custom Field Sets (CFS) and custom Object Types on other entities would be scoped as part of a custom tool build. ### What date-time format does LeadSquared require? LeadSquared's API strictly requires all DateTime values in UTC formatted as YYYY-MM-DD HH:MM:SS. Truto normalizes date handling so you can work with standard ISO formats in the unified API layer.